Procter & Gamble vs Colgate-Palmolive: Stock Comparison
Data as of November 7, 2026. Refreshed weekly from SEC filings and market data.
Procter & Gamble is cheaper on earnings, at 24.0 times against 38.2; Procter & Gamble keeps the higher net margin (18.2% against 9.7%); Colgate-Palmolive grew revenue faster over the last year (5.9% against 3.5%); dividend yield is about the same (2.7% and 2.3%). Procter & Gamble clears 5 of this site's 8 value filters and Colgate-Palmolive 3. Figures are as of November 7, 2026; each is on the page below with its source.
How do Procter & Gamble and Colgate-Palmolive compare on the numbers?
| Measure | Procter & Gamble (PG) | Colgate-Palmolive (CL) | Clearer lead |
|---|---|---|---|
| Share price | $165.40 | $96.56 | |
| Market value | $385 billion | $78.5 billion | |
| P/E ratio (trailing) | 24.0 | 38.2 | PG |
| PEG ratio | 5.08 | 7.16 | PG |
| Free-cash-flow yield | 4.0% | 4.8% | About the same |
| Net profit margin | 18.2% | 9.7% | PG |
| Revenue growth, last year | 3.5% | 5.9% | CL |
| Return on equity | 29.6% | 1135.8% | CL |
| Debt to equity | 0.71 | 26.79 | PG |
| Dividend yield | 2.7% | 2.3% | About the same |
| Margin of safety (DCF) | -47.1% | -21.3% | CL |
| Value filters passed (of 8) | 5 | 3 | PG |
| Distance from 52-week high | -1.1% | -2.6% |
How have Procter & Gamble and Colgate-Palmolive shares done against each other?
Procter & Gamble 114Colgate-Palmolive 124
Each share price set to 100 on Nov 2021, to Nov 2026. Price only: dividends are not included.
From Nov 2021 to Nov 2026, Procter & Gamble shares are up 14% and Colgate-Palmolive shares up 24%, so Colgate-Palmolive has pulled ahead of Procter & Gamble by 10 points of the starting price. The deepest fall from a prior high in that window was 24% for Procter & Gamble and 30% for Colgate-Palmolive.
| Period | Procter & Gamble (PG) | Colgate-Palmolive (CL) |
|---|---|---|
| Last 1 year | +13.2% | +25.0% |
| Last 3 years | +9.6% | +28.4% |
| Last 5 years | +13.3% | +24.0% |
Which has grown faster, Procter & Gamble or Colgate-Palmolive?
Over 5 years, Procter & Gamble grew revenue 2.7% a year and earnings per share 3.8% a year; Colgate-Palmolive grew revenue 4.4% and earnings per share -3.5%. Its net margin averaged 18.3% at Procter & Gamble and 11.8% at Colgate-Palmolive.
| Measure | Procter & Gamble (PG) | Colgate-Palmolive (CL) |
|---|---|---|
| Latest fiscal year ended | Jun 2026 | Dec 2025 |
| Revenue, first year to latest | $76.1 billion to $87 billion | $16.5 billion to $20.4 billion |
| Revenue growth per year | 2.7% | 4.4% |
| Earnings per share, first year to latest | $5.50 to $6.62 | $3.14 to $2.63 |
| Earnings per share growth per year | 3.8% | -3.5% |
| Net margin, latest year | 18.4% | 10.5% |
| Net margin, average of the years | 18.3% | 11.8% |
| Free cash flow margin, latest year | 17.4% | 17.8% |
From each company's 10-K filings (SEC EDGAR), over its latest 5 years. Fiscal years end in different months, so each is shown for its own latest 5 years.
What growth does each share price assume?
| Measure | Procter & Gamble (PG) | Colgate-Palmolive (CL) |
|---|---|---|
| Free cash flow growth the price implies | 17.8% a year | 12.8% a year |
| Free cash flow per share | $6.59 | $4.66 |
| Margin of safety on this site's DCF | -47.1% | -21.3% |
At $165.40, Procter & Gamble's price implies free cash flow growth of 17.8% a year, fading to 2.5% over 10 years. That is more growth than the 8% baseline.
At $96.56, Colgate-Palmolive's price implies free cash flow growth of 12.8% a year, fading to 2.5% over 10 years. That is more growth than the 8% baseline.
The same model and baseline as every stock page. A price that asks for less growth is not a better company, only a lower bar to clear.
Where is each stronger?
Where Procter & Gamble leads
- Lower P/E: 24.0 against 38.2
- Lower PEG: 5.08 against 7.16
- Higher net margin: 18.2% against 9.7%
- Less debt for its equity: 0.71 against 26.79
- More of the 8 value filters: 5 against 3
- Faster earnings-per-share growth over its filed record: 3.8% against -3.5%
- A higher net margin in its latest filed year: 18.4% against 10.5%
- A higher average net margin: 18.3% against 11.8%
Where Colgate-Palmolive leads
- Faster revenue growth last year: 5.9% against 3.5%
- Higher return on equity: 1135.8% against 29.6%
- Higher margin of safety on this site's DCF: -21.3% against -47.1%
- Faster revenue growth over its filed record: 4.4% against 2.7%
About the same on: free-cash-flow yield, dividend yield, free cash flow margin, latest year. A lead needs a clear gap (10% apart on a ratio, 1 point on a percentage), so a rounding difference never names a winner. A lead on one measure is not a verdict on the company.
How do the businesses differ?
Procter & Gamble. Procter & Gamble makes household and personal-care products sold under brands most people have at home, from laundry and baby care to razors and oral care.
Colgate-Palmolive. Colgate-Palmolive makes toothpaste and other oral care, personal-care and home-cleaning products, plus premium pet food, and sells in more than 200 countries and territories.
Both are in the Consumer products industry on this site.
What stands out about Procter & Gamble
- Misses 1 of the 8 value filters. It fails PEG Ratio < 1.5 (5.08); the other 5 pass and 2 were not evaluated.
- The margin of safety is falling. It went from -33% on Oct 7 to -47% on Nov 7 across 8 weekly readings.
- Close to its 52-week high. At $165.40, PG is within 1.1% of its high of $167.32, 19.8% above its low of $138.04.
What stands out about Colgate-Palmolive
- Misses 3 of the 8 value filters. It fails Trailing P/E < 25 (38.21), PEG Ratio < 1.5 (7.16) and Price/Book < 8 (272.40); the other 3 pass and 2 were not evaluated.
- Strongest against peers: return on equity. At 1136% (peer median 30%) it ranks 1st of 19 among consumer products stocks this site tracks.
- Weakest against peers: P/E ratio. At 38.2× (peer median 18.7×) it ranks 18th of 19 among consumer products stocks this site tracks.
Frequently asked questions about Procter & Gamble and Colgate-Palmolive
Which is cheaper, Procter & Gamble or Colgate-Palmolive?
On trailing earnings, Procter & Gamble is cheaper: Procter & Gamble trades at 24.0 times and Colgate-Palmolive at 38.2 times. On free cash flow, the yields are 4.0% and 4.8%. Cheaper is not the same as better value: read the growth each price assumes below.
Which pays the higher dividend, Procter & Gamble or Colgate-Palmolive?
Their yields are about the same: Procter & Gamble 2.7% and Colgate-Palmolive 2.3% over the last year.
Which has grown faster, Procter & Gamble or Colgate-Palmolive?
Over their latest filed five years, Procter & Gamble grew revenue 2.7% a year and Colgate-Palmolive 4.4%; earnings per share grew 3.8% and -3.5% a year.
Which has more debt, Procter & Gamble or Colgate-Palmolive?
Colgate-Palmolive has more debt for its equity: debt to equity is 0.71 for Procter & Gamble and 26.79 for Colgate-Palmolive. A very high figure can also come from buybacks that shrank equity.
Which is more profitable, Procter & Gamble or Colgate-Palmolive?
Procter & Gamble keeps more of each sales dollar as profit: 18.2% for Procter & Gamble and 9.7% for Colgate-Palmolive, with a return on equity of 29.6% and 1135.8%.
Which passes more of the 8 value filters?
Procter & Gamble clears more: Procter & Gamble 5 of 8 and Colgate-Palmolive 3 of 8. The filters are this site's own value rules, not a prediction.
Where do these numbers come from?
Prices, ratios and yield are from this site's weekly data as of November 7, 2026; growth and margins by year are from each company's 10-K filings (sources on Procter & Gamble and Colgate-Palmolive). The DCF is the same model on every stock page. See Editorial Standards. Educational, not investment advice.