Rollins Inc (ROL) stock analysis

Rollins Inc (ROL) clears 2 of this site's 8 mechanical value filters, 6 of 8 Buffett-style checks and 2 of 5 Lynch-style checks. At $35.31 it trades 61.1% above this site's neutral DCF value (a margin of safety of -61.1%). Its earnings quality rates Strong and it returns +3.0% to shareholders net of dilution. Figures are as of October 23, 2026, from SEC filings and market data refreshed weekly; this is educational analysis, not investment advice.

Data as of October 23, 2026. Refreshed weekly from SEC filings and market data.

What does Rollins do?

Rollins provides pest control services for homes and businesses, mostly under the Orkin brand.

Brands and businesses it owns

  • Orkin
  • Western Pest
  • Northwest Exterminating

What stands out about Rollins?

  • The share price implies 20.2% yearly growth. At $35.31, ROL's free cash flow of $1.28 per share would have to grow 20.2% a year, fading to 2.5% by year 10, for this site's DCF (10% discount rate) to match the price. This site's baseline starts at 8%, so the price asks for more growth than the baseline. Change the assumptions.
  • Misses 4 of the 8 value filters. It fails Market Cap > $25B ($17.0B), Trailing P/E < 25 (32.03) and PEG Ratio < 1.5 (3.87) and 1 more; the other 2 pass and 2 were not evaluated. See every filter.
  • Strongest against peers: dividend yield. At 2.02% (peer median 1.34%) it ranks 6th of 31 among industrials stocks this site tracks. See the ranking.
  • Weakest against peers: P/E ratio. At 32.0× (peer median 25.8×) it ranks 23rd of 32 among industrials stocks this site tracks. See the ranking.
  • Short interest is elevated. 9.3% of the float is sold short, 2.8 days to cover, above this site's 5% flag. See the figures.
ROL Rollins Inc
$35.31
2/8 filtersBuffett 6/8Lynch 2/5⚠ 2 Munger flagsClick any figure for its source

How has Rollins' share price moved?

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Is Rollins undervalued? The value diligence check

Every value-investing signal this site computes for this stock, gathered in one place: the same real numbers from the tools below, not a new score.

  • Margin of safety (DCF) -61.1%
  • P/E vs. its own history 32.0x · at/below its cheapest point Real range: 47.2x–55.1x over 5 years (net income per diluted share from each fiscal year's 10-K, paired with the real closing price at that fiscal year-end).
  • Wall St. analyst rating Hold · 3.38/5 24 analysts this month: 3 strong buy, 6 buy, 12 hold, 3 sell, 0 strong sell (Finnhub). Down from 3.42 last month.
  • Altman Z″-Score (bankruptcy risk) 2.48 · Grey zone
  • Earnings quality (is the profit real?) Strong · all 5 checks clean Beneish M-score −2.69 · accruals −5.1% of assets · 127% of profit arrived as cash · stock comp 1.1% of revenue · share count −0.6% a year. From the latest 10-K (year to Dec 2025) - see the Earnings Quality Screener for how each check is scored.
  • Shareholder yield (cash back to owners) +3.0% net Latest fiscal year (2025): dividends 1.9% + buybacks 1.3% − stock comp 0.2%, as a share of today's market cap. Over 14 years its split-adjusted share count fell 2%. See Shareholder Yield Leaders.
  • Capital needed to grow (See's test) $1.79 per $1 of new profit · FlightSafety-like Operating profit $289M → $655M, capital needed $505M → $1.2B, 2016–2025 (3-year averages); return on capital now 57% before tax. Buffett's See's Candies needed $0.42 per $1 of new profit, FlightSafety $3.20, a typical grower about $5. See Capital-Light Compounders.
  • PEG (growth at a reasonable price) 3.87 · Well above fair P/E 32.0× ÷ 8.3% a year of growth behind it. 387th lowest of 447 stocks with a usable PEG. Lynch's fair value is a PEG of 1; a very high PEG usually means almost no growth, a very low one a profit spike. See PEG Ratio Ranking.
  • Compounder lenses (4) 3 of 4 · misses price Capital-light growth: cleared; Profit is real: cleared; Cash to owners: cleared; Fair price (PEG): not cleared (PEG 3.87, over 1.5). See Compounders at a Fair Price, which also lets you move the PEG bar.
  • Value trap check Clear
  • Munger's Inversion Check 2 flags
  • Standing vs. sector peers 4 of 7 measures above the median Compared with the 31 other other industrials stocks this site tracks: 3 in the top third, 2 in the bottom third.
  • Dividend payout sustainability 0/6 · clean

How does Rollins compare with its peers?

4 of 7 measures sit above the median of the 31 other industrials stocks tracked here, 3 in the top third and 2 in the bottom third.

  • P/E ratiolower is cheaper · peer median 25.8× 32.0× 23rd of 32
  • Free-cash-flow yieldhigher is cheaper · peer median 4.1% 3.6% 22nd of 32
  • Return on equityhigher is better · peer median 34% 37% 14th of 32
  • Net marginhigher is better · peer median 13.7% 13.6% 17th of 32
  • Revenue growthhigher is better, year on year · peer median 6.8% 9.9% 9th of 32
  • Debt / equitylower is safer · peer median 0.87 0.49 7th of 32
  • Dividend yieldamong dividend payers · peer median 1.34% 2.02% 6th of 31

Peers are the stocks this site tracks in the same sector group, not every listed competitor. The bar runs from the weakest peer (left) to the strongest (right); the tick is the middle. Measures that don't apply to a sector (cash-flow yield for banks, debt for financials) are left out.

What would Buffett & Lynch say?

Warren Buffett ✕ Leans no (6/8)

Buffett's checklist is built around durable, profitable businesses bought at sensible prices, and ROL doesn't clear enough of it yet. In its favor: ROL is currently earning a strong return on shareholders' equity, and has kept that profitability up over five years, not just this year, carries a conservative amount of debt relative to equity, converts sales into profit at healthy margins, has grown earnings per share at a solid clip over five years, and earns many times its interest expense, so debt service isn't a worry. Where it comes up short: ROL is trading above what a conservative discounted-cash-flow estimate says it's worth right now, and trades rich relative to owner earnings, the real cash the business could pay out.

  • ROE (TTM) > 11% ✓
  • ROE (5yr avg) > 11% ✓
  • Debt/Equity < 0.5 ✓
  • Pretax margin > 15% ✓
  • EPS growth (5yr) > 7% ✓
  • Interest coverage > 5x ✓
  • Trading below intrinsic value (DCF) ✕
  • Price vs. owner earnings < 25x ✕
  • Bonus: returning capital via buybacks FY2025
Peter Lynch ✕ Leans no (2/5) · Slow Grower / Cyclical

Lynch looked for growth stories that weren't overpriced for that growth, and ROL falls short of his bar. In its favor: ROL is growing at the modest, GDP-ish pace typical of a slow grower, and isn't over-leveraged for a company of its type. Where it comes up short: ROL doesn't pay much of a dividend, which is the main reason to own a slow grower in the first place, is priced too rich for how little growth is actually left in the business, and trades expensive relative to the cash it actually generates.

  • Dividend yield > 2.5% ✕
  • EPS growth 0%-10% ✓
  • Debt/Equity < 0.6 ✓
  • P/E < 20 ✕
  • Price/FCF < 25 ✕

Quantitative approximations of each investor's documented approach, not endorsed by either investor or their estates - commentary, not this site's actual ranking criteria. Buffett never published a numeric checklist: only 2 of his 8 checks here trace to his own documented concepts ("owner earnings," from his 1986 shareholder letter, and "price is what you pay, value is what you get," his case against fixed P/E/P/B ceilings) - the other 6 (ROE, debt, margins, growth, interest coverage) use commonly-cited thresholds that are not numbers he himself published. The 8 hard filters below (plus the Munger check and Graham margin of safety) are this site's real, mechanical screen and are computed completely independently of the checklists above.

Which of the 8 value filters does Rollins pass?

  • Market Cap > $25B $17.0B
  • Trailing P/E < 25 32.03
  • PEG Ratio < 1.5 3.87
  • Price/Book < 8 11.91
  • Price/Sales < 7 4.34
  • EPS Growth YoY > -5% +2.4%
  • vs 50-day MA (±12%) Not evaluated †
  • vs 200-day MA (±12%) Not evaluated †

What is Rollins' margin of safety?

-61.1% above intrinsic value

History tracking starts this week - check back in a future week to see how this has moved.

Where is Rollins in its 52-week range?

52w low $29.69 Now $35.31 52w high $65.60

What is the short interest in Rollins?

% of Float 9.3%
Days to Cover 2.8
vs Prior Period Possible split ⚠

27,371,805 shares short as of 2026-09-30 (FINRA settlement date). Reported twice a month, so this only changes roughly every two weeks, not daily. This period's change looks like a stock split, not a real shift in short positions - share counts aren't split-adjusted at the source.

What could go wrong with Rollins? Munger's inversion check

"Invert, always invert." Instead of reasons to buy, these are reasons to hesitate, not a verdict, and not everything worth knowing about a business.

  • Margin of safety, even in the bull case +5%
  • Short interest under 5% of float 9.3%
  • Passes most of the 6 fundamental filters 2/6 passed
  • Price run-up backed by value, not just momentum +19% off 52wk low
  • Debt/equity stable since 2019 0.24 → 0.35

Doesn't cover circle of competence, management quality, or accounting concerns: those need judgment, not data.

How much have Rollins shareholders gained per year?

+17.1%· in USD

Earnings growth per share plus dividend.

Earnings per share, growth per year +15.1%
Dividend (yield on the price) 2.0%
Pace: 5yr vs 9yr 15% vs 14%, steady
Profit margin, 2016 to 2025 11% → 14%

An earnings-based proxy, not a stock-price total return - it doesn't capture multiple expansion/contraction or reinvested dividends. EPS from ROL's own 10-K filings; dividend yield is the current trailing yield on today's price, from the same weekly fetch as the rest of this site.

What do Rollins' 10-year financials show?

From ROL's own 10-K filings (SEC EDGAR): up to the last 10 fiscal years. Press any year's bars for the exact figures.

Revenue Net income
$0 $1.3B $2.5B $3.8B 2016 revenue: $1.6B 2016 net income: $167.0M '16 2017 revenue: $1.7B 2017 net income: $179.0M '17 2018 revenue: $1.8B 2018 net income: $232.0M '18 2019 revenue: $2.0B 2019 net income: $203.0M '19 2020 revenue: $2.2B 2020 net income: $267.0M '20 2021 revenue: $2.4B 2021 net income: $357.0M '21 2022 revenue: $2.7B 2022 net income: $369.0M '22 2023 revenue: $3.1B 2023 net income: $435.0M '23 2024 revenue: $3.4B 2024 net income: $466.0M '24 2025 revenue: $3.8B 2025 net income: $527.0M '25
Debt/Equity (2025) 0.35 3yr trend: 0.24 → 0.35
Open in Technical Analysis → Open in Intrinsic Value Calculator → Educational content only, not investment advice.

Frequently asked questions about Rollins

What kind of company is Rollins?

Rollins provides pest control services for homes and businesses, mostly under the Orkin brand. Brands and businesses it owns include Orkin, Western Pest and Northwest Exterminating. This site groups it with Commercial Services & Supplies stocks.

Is Rollins trading above or below its DCF value?

At $35.31, ROL trades 61.1% above this site's neutral DCF value of $21.92 per share, a margin of safety of −61.1%. That DCF projects free cash flow for 10 years, with growth starting at 8% and fading to 2.5%, discounted at 10%; it is one set of assumptions, not a forecast. Test your own in the Intrinsic Value Calculator.

How many of this site's 8 value filters does Rollins pass?

ROL passes 2 of 8. It passes Price/Sales < 7 (4.34) and EPS Growth YoY > -5% (+2.4%). It misses Market Cap > $25B ($17.0B), Trailing P/E < 25 (32.03), PEG Ratio < 1.5 (3.87) and Price/Book < 8 (11.91). vs 50-day MA (±12%) and vs 200-day MA (±12%) were not evaluated, because the moving-average checks only run on stocks that clear the fundamentals first. The 8-filter list shows every stock that passes all of them.

How risky is Rollins's balance sheet?

ROL's Altman Z″-Score is 2.48, which falls in the grey zone. Altman's own thresholds are above 2.6 for the safe zone, 1.1 to 2.6 for the grey zone and below 1.1 for the distress zone; the score blends working capital, retained earnings, operating profit and equity against liabilities. Its debt-to-equity ratio is 0.49, against a sector median of 0.79. See the Altman Z″-Score list.

Is Rollins's P/E ratio high or low compared with its own history?

ROL trades at 32.0× trailing earnings. At the end of each of its last 5 fiscal years its P/E was between 47.2× and 55.1× (average 49.7×), so today's multiple is at or below the lowest of those years. Each year's P/E pairs net income per diluted share from the 10-K with the closing price at that fiscal year-end.

How heavily is Rollins stock sold short?

As of September 30, 2026, 9.3% of ROL's float was sold short (27,371,805 shares, 2.8 days to cover), up 50.2% from the prior reporting period. FINRA publishes short interest twice a month, so it changes about every two weeks; this site flags anything above 5% of the float.

Where do these numbers come from?

About this Rollins Inc analysis

This page shows every value-investing check the site runs on Rollins Inc (ROL) in one place: the 8 mechanical filters, the Buffett and Lynch checklists, a margin of safety from a disclosed DCF, earnings quality, shareholder yield and how it ranks against its sector peers. The numbers come from SEC filings and public market data, refreshed weekly, and the same rules apply to every stock on the stock list. See Editorial Standards for the sources and the rules, or run your own filters in the stock screener.